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Case Study #1

NSCLC Virtual Advisory Board with Global Oncologists

Key objectives

A Medical Affairs team within a leading pharmaceutical company had 3 primary objectives:
  • person icon
    Identify unmet need patient populations in NSCLC, stage IV
  • graph
    Explore current evidence and data gaps related to the
    treatment of this patient population
  • file
    Create the Whitepaper ready to be published for current
    standard of care and evidence generation needs

Agenda

4 Sessions; 10 Global and US advisors
01
Session 1 (5 days)
Discussion Forum: advisors provided feedback
about current treatment practice, unmet medical need
and current clinical evidence in NSCLC, stage IV
02
Session 2 (2 days)
Provide with their feedback
on new data published
(Annotation of article)
03
Session 3 (3 hours)
Video conference using Brainstorming Platform
capability: Meeting Board
04
Session 4 (10 days)
Advisors worked together on White Paper using
the platform create the document
in online collaborative features

What influenced the decision?

  • security
    Secure legal
    and compliance
    regulations
  • discussion forum and video call
    Combinations
    of discussion forum
    with video call
  • pie chart
    Ability to run
    polls/surveys
  • discussion
    Ability for advisors to simultaneously
    review and share
    publications

Results

  • 100%
    advisor participation

    All advisors provided robust feedback and continued to participate in subsequent discussions within 1 year
    of the initial engagement

  • 200%
    higher level of insights

    Feedback received from KOLs was more thoughtful and detailed

  • 91%
    Net Promoter Score to use the platform

    Advisors and client
    appreciated ease of use
    and efficiency

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