Case Study #6

Speaker's Bureau: interactive training for HCPs in Lung Cancer

Challenge

COVID-19 pandemic has shifted all activities with HCPs to digital space.
The Medical Affairs team was looking for a combination of user-friendly platform compliant with industry standards and the development of public speaking capabilities for HCPs.

Agenda

2 months; 8 Sessions; 39 oncologists

Session 2 (1 hour)

The participants have the opportunity to use whiteboard capabilities, polling and the run interactive conversation.

Session 5 (10 days)

Participants track their progress and write comments using the Online Editor function. A moderator can review and give their comments.

Session 6 (3 hours)

Offline lecture, quiz and discussion forum: participants have access to recorded lecture, can share their opinions, and check the knowledge in a quiz session

Session 8 (2 days)

Participants can provide
peer-to-peer feedback using
annotation features of the platform

What influenced the decision?

Secure legal
and compliance
regulations
Combinations
of discussion forum
with video call
Ability to run
polls/surveys
Ability for advisors to simultaneously
review and share
publications

Results

100%
participation rate
All participants provided robust feedback and continued to participate in subsequent discussions within 1 year of the initial engagement
200%
improve the engagement
Feedback received from the participants was more thoughtful and detailed
87%
Net Promoter Score to use the platform
Advisors and client
appreciated ease of use
and efficiency